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Metta Nutrition

Project Type

Packaging Design

Date

September 2020

A sports nutrition supplement company hired me to help them launch their brand alongside the grand opening of a boutique gym. I created a logo and branding kit, then brought their products come to life with vibrant packaging design.

I worked with the owner of a boutique gym to design a logo, color palette, and product labels for a new line of nutritional supplements, ensuring the branding aligned with the gym's holistic mission and unique physical space. Moving away from the typical tough fitness aesthetic, I focused on a natural, inviting look, using neutral colors and playful, custom illustrations that reflected the fun flavors of the supplements. The designs were crafted to be visually distinct for each product type (pre- and post-workout) while maintaining a cohesive, approachable feel that resonated with the gym’s atmosphere.

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